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‘Everything Is For The Taking’: Big Brother Naija Season 11 Premieres July 26

Big Brother Naija logo with a stylized eye emblem above bold gold text on a dark blue patterned background
Big Brother Naija Logo
  • BBNaija Season 11 premieres on Sunday, July 26, 2026, at 7:00 p.m.

  • This year’s edition, themed “Everything Is For The Taking,” features a record-breaking ₦160 million grand prize, the largest in the show’s history.

  • The reality show will air 24 hours a day on DStv Channel 198 and GOtv Channel 49, with live streaming available on DStv Stream and GOtv Stream.

  • Ebuka Obi-Uchendu returns as host, while the identities of the new housemates will be unveiled during the launch show.

July 16 , (THEWILL) — Big Brother Naija (BBNaija) Season 11 will premiere on Sunday, July 26, 2026, at 7:00 p.m., ushering in another season of entertainment, competition, and drama.

The reality show will air 24 hours a day on DStv Channel 198 and GOtv Channel 49, with viewers also able to stream the action live via DStv Stream and GOtv Stream.

Big Brother Naija logo with a stylized eye emblem above bold gold text on a dark blue patterned background
Big Brother Naija Logo

This year’s edition is themed “Everything Is For The Taking” and will run for 10 weeks, promising nonstop drama, intense challenges, strategic gameplay, shocking evictions, and the unexpected twists that have become synonymous with the franchise.

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According to the organisers, the theme reflects a season in which every task, alliance, and vote must be earned as contestants battle for the ultimate prize.

Bearded man in a pink traditional outfit and black cap laughing while seated in a bright yellow high-back chair on a Big Brother Naija stage, mic clipped to his chest.
Host Ebuka Obi Uchendu at the BBNaija 1010 reunion show Credit Ebuka Obi Uchendu via Instagra

The winner of Season 11 will walk away with a record-breaking grand prize worth ₦160 million, comprising ₦100 million in cash and a brand-new SUV, making it the biggest reward in the history of Big Brother Naija.

Fan-favourite host, Ebuka Obi-Uchendu, returns to anchor the show, while the identities of the new housemates will be revealed during the highly anticipated premiere.

MultiChoice also announced betPawa as the headline sponsor for Season 11, with Guinness returning as the gold sponsor and Minimie joining as an associate sponsor.

Preparations for the new season included physical auditions held in Lagos, Abuja, and Enugu in May, where aspiring contestants competed for a place in the famous Big Brother house.

The new season follows the milestone Season 10, themed “10/10,” which celebrated a decade of the revamped Big Brother Naija franchise.

The season concluded on October 5, 2025, with Opeyemi Ayanwale, popularly known as Imisi, emerging as the winner and taking home a grand prize package valued at ₦150 million, while Precious “Dede” Ashiogwu finished as the first runner-up.

Woman with long curly hair wearing a brown leather jacket over a black strapless top, standing indoors by a staircase.
winner of Big Brother Naija season 10 Imisi Credit Imisi via Instagram

Fans React

The announcement of Big Brother Naija Season 11 has generated excitement across social media, with many fans expressing their anticipation for the return of Africa’s biggest reality TV show.

Reacting to the announcement, @lifeafterbbn wrote, “The Biggest show in Africa is about to start and we cannot wait ???.”

Another fan, @kadijatukanu99, commented, “We can’t wait ?.”

Sharing a humorous take on the show’s return, @sola_please wrote, “As Una watch World Cup wey country dey in shambles, abeg make we sef use this one hold body as country dey scatter ? I no wan hear “Govt is distracting our youth.’”

 

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