May 26, (THEWILL)- Voice of the East Media Limited, a media outfit which started out as a social media online platform has been granted a direct satellite broadcasting (DSB) television licence by the National Broadcasting Commission (NBC) to enable it operate a terrestrial television channel, a digital media broadcasting network, and other services. The NBC approval marks a new chapter in its mission to inform, educate, and influence people and society. It will begin operations in December and will be available on DSTV. Founded by Gaius Chibueze, otherwise known as Bitcoin Chief, about eight years ago to promote Igbo excellence and defend the interests of Ndi Igbo from its humble beginning, has grown to be the number one social media platform for Ndigbo, where they go for everything Ndigbo.
Having discovered a market and niche where many were not paying attention to, Gaius built a brand around it and grew it to become the dominant viral force in Ndigbo’s social media space. Having conquered the social media space, Gaius decided it was time to expand and applied for a TV license. Gaius who started out selling shoes on the streets of Abuja is also the founder of KEDU, a multifaceted socio-cultural platform, accessible mobile app, designed to foster economic collaboration, promote social cohesion, and provide essential support services to the Igbo community. It’s where Ndigbo connects for business, relationships, and more, making it a fun and engaging app for everyone. Through innovative technologies and community-driven initiatives, KEDU empowers individuals and businesses, driving inclusive growth and prosperity.
Ivory Ukonu is a versatile journalist with many years of experience, with entertainment and society reporting as her area of core competence.
