February 25, (THEWILL) — Afrobeats star Tiwa Savage has launched the Tiwa Savage Music Foundation, in partnership with her alma mater, Berklee College of Music, to support emerging African music creatives through mentorship, education, and access to the global music industry.
The foundation is designed to support not only performers but also producers, songwriters, sound engineers, music executives, and other industry professionals who lack access to world-class training.
Speaking at the launch, Savage said the rapid growth of Afrobeats on the global stage needs strong support systems behind it.
She stated, “Afrobeats has captured the world’s attention, but an industry cannot stand on artists alone.”
“Behind every global sound is an ecosystem of producers, engineers, entertainment lawyers, publishers, innovators, composers, the person who scores the music to your favourite movie, or the person who uses music as a tool for healing.
“These are the architects of structure, ownership, and longevity. If we do not intentionally develop them, we weaken the very house we are trying to grow.”
Savage also spoke about her own experience studying music, where she received a scholarship to attend Berklee College of Music early in her career.
“That opportunity changed my perspective. It expanded my understanding of global systems, and the power of knowledge behind creativity. It showed me that talent is universal, but access is not,” she said.
She added that technological changes, including artificial intelligence, are reshaping the music industry, and African creatives must be prepared.
The foundation’s first programme, Berklee in Nigeria: Tiwa Savage Intensive Music Program, will run from April 23–26, 2026, training 100 participants in live performance, songwriting, music production, and the business of music.
The programme will conclude with a live showcase and scholarship presentations, with selected participants offered future scholarships to study at Berklee or online.
Jim Lucchese, president of Berklee, described the initiative as the school’s first “Berklee on the Road” programme in Nigeria.
“The Tiwa Savage Intensive Music Program, our first-ever Berklee on the Road in Nigeria, will continue to increase access to Berklee’s curriculum around the world through the generosity and collaborative spirit of one of our most accomplished and dedicated alums. The program presents a tremendous and unique opportunity for global artists,” he said
Applications for the programme are open until March 20, 2026, for emerging musicians, producers, and songwriters across Africa.
Tuition is free for accepted participants, though they must cover their travel and accommodation in Lagos.
The foundation aims to raise awareness of music career opportunities and expand access to training and professional development for young African creatives.
Evi Ben Ezaga writes on entertainment, culture, and trending stories.
